St. Lucia Traning A Success
July 31, 2001


The Florida-Caribbean Cruise Association (FCCA) recently completed a series of successful training sessions in St. Lucia. 

Understanding the cruise industry and its dynamics is vital in today’s tourism mix, especially in view of the competition that the Caribbean regions tourism industry faces from other regions of the world.  The FCCA, utilizing its research and information capabilities, has developed a series of training seminars that are available to all Caribbean destinations.

"We are dedicated to the service industry and taxi drivers in St. Lucia and throughout the Caribbean,"said Michele M. Paige, FCCA President.  "As an organization we are committed to assisting our Caribbean partners in ways to provide better customer service."

A combination of  "Service Excellence"(featuring "The Guest" and "The Difficult Guest") and "Caribbean Taxi Pride" was offered to the taxi drivers of St. Lucia.

Each session consisted of three main sections:

            –      A statistical overview of the cruise industry.
            –      How to make guests feel more welcome in your country.
            –      How to identify and handle difficult guests.

"We had over 400 participants in the eight sessions, that is certainly an indicator to the cruise industry of how committed the taxi drivers of St. Lucia are to cruise tourism,"Paige continued.

The St. Lucia sessions were organized by Jennifer Wyatt in the Ministry of Tourism's office.

The FCCA training seminars provide the industry's destination partners with valuable information regarding today’s cruise passengers, their wants, needs and habits, enabling governments and businesses to maximize the impact of cruise tourists in their country. 

Currently the FCCA has three training programs: Service Excellence, Cruise Passengers Equal Profits and Taxi Pride.


For further information on the FCCA training programs, please contact Adam Ceseranoat tel.: (954) 441-8881, fax: (954) 441-3171 or e-mail adam@f-cca.com.

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